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June's Marketing Ideas
JDae Designs wants to help you find what
marketing activities can you participate in that get you the most bang for your
buck?
IDEA 1: LINK EXCHANGE. Almost all of you have heard of Search Engine Optimization (SEO) before but you may be with the masses who are totally confused by it. While we won't try to explain every detail for you, we can tell you that SEO is THE way to get your website to the top of the search engines lists like Google and Yahoo!. If you get even some business through your website you need to be participating in ways to make your site more visible to the search engines. One way of getting to the top of the list is by creating a link exchange. Find some non-competing businesses in your area to put a link to your website on their site. Then you can add a link on your site to their website. Not only is this easy but it is a FREE way of advertising and reaching a new audience. If you don't know of any other business who would like participate, you can always search for sites that maintain a list of people who are in your line of work. For example if you are a freelance photographer, you might like the site FreelanceDesigners.com . You can add your contact info, website, your specialties and even your rates. By adding your website to these online directories, your site will also end up closer to the top on searches.
For more ideas on websites SEO contact JDae Designs today. We want to help you get to the top of the list! 6-8-09
IDEA 2: BLOG ABOUT IT. Relating to our last marketing idea, creating a business blog can not only improve your SEO ranking but it also will start to make you a reliable source of information for your client base. Writing a business blog lets your clients know they can come to you anytime for reliable information and gives them the means to easily share your information with their friends and family. To be effective with your blogging, first pick an interval when you can successfully create new entries (like once a week, bi-weekly, monthly, etc.). Second think of a list of topics that you can easily write a few useful paragraphs about (like a lawn care company may have topics like: Best Kinds of Grass to Plant for Our Area, Sprinkler and Fertilization schedule). Then start writing! As you get into your routine the topics will come more easily and you may even find it fun to write. The best part is blog sites like WordPress are FREE. With sites like these you can have a way of tracking what blog topics were successful and which ones were flops. Better yet you have the ability to incorporate your entire website into a WordPress template-- no need to have several different place to log into just to update things. Contact JDae Designs today for a free consultation on how to making blogging work for you and your clients. 6-22-09
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